🎯Mission & Vision

Walk Up's mission extends beyond simple M2E, we want to encompass a modern, healthy, and holistic lifestyle ecosystem where all users, regardless of who they are, can participate in our journey to wealth and health by giving incentives for exercising and combining it with convertible rewards, investment opportunities, and other real values.

Walk Up aims to revolutionize the blockchain industry and Healthy and Wealthy markets through the following visions:

  • Targeting both web2 and web3 users: Our focus is on users unfamiliar with Blockchain and M2E. Educating these users is a considerable challenge, but they are likely to become loyal, sustainable customers. This user base is vast and widespread.

  • Developing a sustainable supply-demand: Rather than relying on financial incentives like market trends, FOMO, and others to create demand for the project, we start with the core value of that demand - liquidity and widespread applicability. With Walk Up, you can use the tokens you earn to pay for daily activities like buying a coffee, a meal, or making payments. Using money for these primal needs ensures a sustainable supply-demand equilibrium.

  • Creating real value by solving customer problems: Our customers are not just end-users but also businesses solving two market problems: the challenge of long-term motivation for customers and communication/sales challenges for SMEs.

In the long-term plan, Walk Up will integrate with other advanced technological features to enhance users' experience and promote the projects:

  • AR/VR Technology and Metaverse Integration: Walk Up, with its vision to create a Metaverse in the real world, is actively collaborating and investing in the development of ecosystems and applications utilizing AR technology. In the near future, users could physically visit locations to both move to earn and receive special rewards.

  • Blockchain-Driven Business Ecosystem: Walk Up is pioneering the creation of a platform for traditional sports brands to tokenize their products, enhancing the customer experience and attracting new user bases. Walk Up is driving the transformation of these businesses into blockchain-based entities, bridging the physical and digital realms for a seamless and rewarding user experience.

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