🔖Targeted Market

A healthy and wealthy lifestyle ecosystem for everyone - That is what Walk Up has revolved around since day one, by producing a holistic approach that caters to everyone's needs, not just a small fragrance of crypto users. The developing team has an innovative initiative to shift their target to bring a solution to traditional users, who account for 95 percent of the potential healthcare users. This particular customer segment is vast, present everywhere, and represents a significant market opportunity.

Walk Up's M2E ecosystem is built for the real world, for everyone. It’s bridging the gap between Web 2 and Web 3 users, bringing the benefits of blockchain and a healthy lifestyle to the 85% who haven't stepped into crypto yet. Walk Up is designed for simplicity, with a user-friendly interface that anyone can grasp, from crypto newbies to seasoned investors.

In short, Walk Up targets the following markets:

• Traditional health market: People with healthy habits, moderate nutrition, and healthcare practices. This represents the most basic human need, which never diminishes, making it a sustainable market.

• Small and medium-sized enterprise (SME) market: We connect businesses with our large and loyal community, increasing coverage and revenue for these enterprises.

• Blockchainization of traditional products/businesses: With the growing trend of blockchain adoption, Walk Up acts as a bridge, connecting traditional entities to the potential-filled blockchain market.

• Traditional financial market: This long-standing and large market, compared to the blockchain market, is where we want to bring our customers and ecosystem. We aim to invest in traditional fintech areas like forex, crypto, stock markets, and businesses.